The wildly popular Brazilian version of your international reality television franchise Big Brother just began its 13th season in the Rede Globo network. Even if not watching the show, it’s tough to escape news reports coverage of who did what (like the inescapability of novela reporting). Not unlike the Winston character within the book 1984, from where the originally Dutch series takes its name, I felt like there is just one single channel for individuals to observe in BBB 2018. Sure, there are lots of channels, in fact, but there’s an unusual pull to linger on a Globo TV program when flipping through channels. Big Brother Brasil (BBB) is perfectly positioned to take advantage of this and, whether through its popularity or its timeslot, people tune in.
If you have no idea what the show is all about, here’s the typical premise. Around 15 contestants (mostly model/actor types) get put in a property, fully built with many cameras, through which they cannot leave unless voted out. Every week, your home guests vote on who they wish to see gone. In the center of all this, and in order to spice things up, there are actually strategic alliances, as well as romances, that transpire. The last person standing wins a sizable cash prize and hopefully fame.
The Brazilian version in the show is filmed in Rio de Janeiro at Globo’s main studio referred to as “Projac”. The studio may be the largest of its kind in Latin America and one of several largest on the planet, at the same time. The pair of the participantes BBB 2018 residence is said to be one of the most sophisticated, equipment-wise, of the Big Brother houses worldwide. If you can name a favorite show on Rede Globo, it’s almost surely recorded at Projac (including Xuxa, Domingão, Caldeirão do Huck, Malhação, Zorra Total, and many, if not completely, in their novelas).
While no person has really shot to fame after winning the contest, many of the contestants have gone onto have successful careers in TV and modeling. Sabrina Sato, who you may have seen BBB2O18 Justin Bieber, became a television host in the comedy show Pânico. Grazi Massafera went on to get an actress in numerous novelas, and Íris Stefanelli happens to be the host of TV Fama. As with most celebrities in Brazil, fame means covering all the bases, whether it be via television, film, adverts and, at some point, getting involved in a Carnival parade or school.
Despite, or rather, inspite of the participantes BBB 2018, it is often referred to when Brazilians discuss the banality of your media in their country. As I don’t beg to differ, media all over the world is experiencing a similar malady in their catering to mass audiences. Every television viewer figures in the ratings of the individual shows so, in one way or another, we’re playing a part inside the success or failure of a show. When personally choosing things to watch, I’m reminded of your media’s impact on a younger self, with Captain Planet’s call to action.